We believe in
Good Entrepreneurship.
We're just
out for a quick buck.
Not. Sure, we want to earn good returns. In our view, however, these should be generated in a balance of economic, social and ecological measures. We call this Good Entrepreneurship. That is why we have also designed our structure for the long term.
Klaus Weinmann,GENUI Entrepreneur
Amjad Liaquat,Managing Director Mindcurv
Alexander Meier,GENUI Investor
"We immediately felt that GENUI is the right partner for us. We share the same values – something extremely important for us. The reason why we are successful is that we have built Mindcurv based on values we endeavor to live. That connects us with GENUI."
Klaus Weinmann, GENUI Entrepreneur
He accompanies the founders as chairman of the advisory board since 2019. As co-founder and long-time CEO of Cancom SE and current Co-Founder & CEO of the technology-oriented Primepulse Group, he contributes his entrepreneurial experience in the global IT services and software market.
Oliver Serg, GENUI Investor
He co-founded GENUI and together with Klaus Weinmann and Alexander Meier is accompanying the Mindcurv team with his experience as an investor, which he gained as a member of the advisory boards of GHM, Physio, VALEARA, and Cherry, among others.
Alexander Meier, GENUI Investor
Is part of the GENUI Investment Team and together with Klaus Weinmann and Oliver Serg is supporting Mindcurv with his entrepreneurial experience as co-founder of Mondosano and as an investor, which he gained working with All4Labels, VALEARA and GastroHero, among others.
Mindcurv
Everyone who doesn't digitise now, will be kicked out of the market – that's what everyone hears everywhere. Easily said – how to know how to do so? Helping the many companies to manage the digital transformation is a seemingly endless field. Mindcurv brings light into dark corners for its customers and takes them by the hand on their journey into "uncharted territory". A great success story.
Since 2011, Mindcurv with headquarters in Essen helps designing and implementing scalable, digital platforms and cloud infrastructures.
We always know best and we get involved in the operational day-to-day business.
Surely not. We know how important professional governance is for the long-term success
of a company. That is why we clearly distinguish between the operational responsibility
of management and our involvement.
Torsten Toeller,GENUI Entrepreneur
Daniel Raab,Managing Director fashionette (until 2022)
Oliver Serg,GENUI Investor
"GENUI was a sparring partner who was always available. Torsten Toeller has experience in all facets of retail and successfully scaling companies internationally. He shared his valuable insights with us proactively and with great pleasure."
Torsten Toeller, GENUI Entrepreneur
As founder and CEO of Fressnapf, Torsten brings his experience in building a leading consumer goods company with Europe-wide multi-channel sales.
(Torsten Toeller left the chairman of the Entrepreneurs Board position when fashionette was transformed into a stock corporation and IPOed.)
Oliver Serg, GENUI Investor
Oliver Serg co-founded GENUI and together with Torsten Toeller, was accompanying the fashionette team with his experience as an investor, which he gained as a member of the advisory boards of GHM, Physio, VALEARA, Mindcurv, Cherry, among others.
fashionette
Data based decisions are the future. fashionette is one of the most successful data driven companies in the consumer goods sector. As a pure online retailer of luxury and premium handbags and accessories, the company has managed to grow profitably from sales of EUR 36m to over EUR 150m. An absolute success story.
In 2020, the GENUI investment in fashionette AG has been partially realised with a listing on the Frankfurt Stock Exchange and fully realised in 2022.
We jump on every bandwagon and have to join every hype.
Not. We only invest in long-term themes with "tailwind" and focus on companies that help to advance key issues of our society. The healthcare industry plays a key role in this.
Jörg Debatin,GENUI Entrepreneur
Alain M. Cahen,Managing Director labor team
Olivier Franscella,Investment Advisor (GENUI AG, Switzerland)
"The GENUI team supports us on how to build a great culture when running a patient-oriented healthcare service business and how organisations in our industry can significantly scale up in line with best in class environmental, social and governance procedures.“
Jörg Debatin, GENUI Entrepreneur
As CEO of amedes, Jörg brought his experience in building one of the largest chains of medical laboratories in Europe. He is Chairman of the Advisory Board and can contribute his expertise in building an efficient organisational structure, implementing a targeted sales strategy as well as improving profitability through automation.
Max Odefey, GENUI Investor
Is co-founder of GENUI and together with Jörg Debatin and Olivier Franscella accompanies the labor team with his experience as an investor, which he gained as a member of the advisory boards of among others Market Logic Software, the Brace Group (former Schendel & Pawlaczyk), mymuesli, Acrolinx, All4Labels, Magnolia, Argentus Westbridge and FactFinder.
Olivier Franscella, Investment Advisor (GENUI AG, Switzerland)
Olivier accompanies the labor team together with Jörg Debatin and Max Odefey and was instrumental in setting up GENUI's Swiss investment activities, for which he is still responsible today.
labor team
Approximately 70% of all medical diagnoses in Switzerland are based on a laboratory test result showing the importance of laboratory diagnostics. labor team is the fourth largest medical laboratory in Switzerland and carried out analyses for around 1 million patients in 2021. With a state-of-the-art machine park, a wide range of tests, fast-processing times as well as reliable and precise test results, labor team provides the population with leading diagnostics thus enabling people to lead better lives.
labor team was founded in 2001 and is headquartered in Goldach near St. Gallen. The company has an established base of over 3,000 customers, the majority of which are medical practices, selected hospitals, retirement homes and industrial companies. labor team is a "one-stop laboratory" that allows both routine and special analyses to be carried out as well as ongoing research of new processes.
Traditions must be preserved
at all cost.
Not at all. We are forward looking and believe the only tradition worthwhile preserving is
the one of change. With digitalisation as one of our long-term investment themes, we also
focus on AI-supported software solutions.
Bernd-Michael Rumpf,GENUI Entrepreneur
Britta Mühlenberg,Chief People Officer Acrolinx
Patrick Gehlen,GENUI Investor
"I really value the input and support from our investor GENUI in all things regarding ESG. As we continue to build Acrolinx's Sustainability Agenda, GENUI is a respected and valuable sparring partner. We collaborate closely, share insights, and learn from each other. This is even more productive, since we share the same frame of values regarding sustainability and DEI."
Bernd-Michael Rumpf, GENUI Entrepreneur
As co-founder of Actico GmbH, former CEO of SAP Systems Integration and former member of the extended board of SAP AG, Bernd brings in his experience as a software/IT expert.
Patrick Gehlen, GENUI Investor
Is co-founder of GENUI and together with Max Odefey and Bernd-Michael Rumpf supports the Acrolinx team with his experience as an investor, which he gained as a member of the advisory boards of CLOSED, fashionette, mymuesli and GastroHero, among others.
Max Odefey, GENUI Investor
Is co-founder of GENUI and together with Patrick Gehlen and Bernd-Michael Rumpf accompanies the Acrolinx team with his experience as an investor, which he gained as a member of the advisory boards of among others Market Logic Software, the Brace Group (former Schendel & Pawlaczyk), mymuesli, Argentus Westbridge, All4Labels, Magnolia, labor team and FactFinder.
Acrolinx
Gender language, spellings, consistency in corporate documents. Companies have to write, edit, adapt and publish millions of text pages daily. Acrolinx emerged from the Max-Planck-Institute and automates these processes for large companies. The software is unique, runs on an AI and helps companies with a Herculean task. By combining machine learning with precision rules for a better support of specific brand needs, Acrolinx offers software to read and analyse text in order to generate more efficient and consistent content. The software ensures that content conforms to specific brand, audio and technical standards set by the client. Acrolinx also offers software that allows inclusive language to be introduced company-wide directly during writing.
Founded in 2002 as a research project at the German Research Center for Artificial Intelligence (DFKI), the market launch took place in 2010. Headquartered in Berlin, Acrolinx has further offices in Waltham (MA, USA) and Portland (OR, USA).
ESG is an excellent marketing gimmick.
Not. We focus our investments on industries and companies which play a key role for our society and its challenges. The energy transition and its main drivers such as B2B energy and material efficiency as well as sustainable energy generation have become indispensable.
Andreas Jacobs,GENUI Entrepreneur
Yama Mahasher,Managing Director Argentus Westbridge
Christian van der Bosch,GENUI Investor
"Decarbonising real estate is not something you can do on your own, it is something you need to partner up for – even when being an ESG expert yourself. That is why GENUI, with a view from outside, continuously helps us challenging and optimising our own sustainability ambitions and CO₂ footprint."
Andreas Jacobs, GENUI Entrepreneur
As former CEO of Barry Callebaut and former Vice Chairman of Swiss Adecco, Andreas brings in his experience in executing buy & build opportunities which led to the merger of Argentus and Westbridge as well as the full acquisition of agradblue. He supports management in international company growth as well as improving financial transparency. Andreas is chairman of the advisory board. He is co-founder of GENUI.
Max Odefey, GENUI Investor
Is co-founder of GENUI and together with Christian van der Bosch and Andreas Jacobs supports the Argentus Westbridge team with his experience as an investor, which he gained as a member of the advisory boards of among others Market Logic Software, the Brace Group (former Schendel & Pawlaczyk), All4Labels, mymuesli, Acrolinx, labor team, Magnolia and FactFinder.
Christian van der Bosch, GENUI Investor
Together with Max Odefey and Andreas Jacobs, he accompanies the Argentus Westbridge team with his experience as an investor in fashionette and the Brace Group (formerly Schendel & Pawlaczyk), among others.
Westbridge
The real estate sector is responsible for over a third of CO₂ emissions. There is an enormous potential for increasing the efficiency of existing real estate portfolios. Argentus Westbridge is the market leader for sustainability management in the real estate and housing industry. The company combines interdisciplinary expertise with consulting as well as implementation know-how and not only supports its customers in the conception, but also in the practical implementation of all efficiency measures. The team keeps an eye on both ecological and economic aspects in order to combine sustainability with better returns for their customers. The group enables its clients to achieve significant cost savings and carbon footprint improvements and has a well-diversified client base of over 250 large property owners, pension funds and wealth managers.
Founded in 2011, Argentus Westbridge is headquartered in Frankfurt.
Scaling is the decisive factor – people are interchangeable.
Surely not. We have ambition and want to help make successful solutions even better. At the same time, we are convinced that understanding and preserving the unique culture of a company is essential.
Andreas Jacobs,GENUI Entrepreneur
Jan Oberbeck,Managing Director All4Labels (until 2020)
Max Odefey, GENUI Investor
"GENUI understood our unique culture well and helped us to preserve and strengthen it during the period of strong growth and integration. The most important thing is that we enjoyed our time together very much."
Andreas Jacobs, GENUI Entrepreneur
He accompanied the founders as chairman of the Entrepreneurs’ Board for five years. As long-time principal owner and Chairman of Barry Callebaut, he contributed his entrepreneurial experience in the global food and consumer goods industry and in the consolidation and internationalisation of companies. He is co-founder of GENUI.
Max Odefey, GENUI Investor
Is co-founder of GENUI and together with Andreas Jacobs accompanied the All4Labels Team with his many years of experience as an investor, which he gained as a member of the advisory boards of among others Market Logic Software, the Brace Group (former Schendel & Pawlaczyk), mymuesli, Acrolinx, labor team, Magnolia, Argentus Westbridge and FactFinder.
All4Labels
All4Labels, headquartered in Hamburg, is one of the world’s leading label companies and a pioneer in sustainable and digital packaging solutions with a specialisation on the home and personal care as well as food & beverage markets. All4Labels is recognised by its customers as a preferred provider of pressure sensitive, shrink sleeve and security labels as well as flexible solutions. All4Labels has been a long-standing partner for major local and international companies in Europe, Latin America, Africa and China.
In 2019, the GENUI investment in All4Labels was realised.
- 2019 Exit
It took simply
another investment company
with sharper pencils.
Not. We have brought together investors and entrepreneurs, who have built market-leading companies, to be professional partners with other entrepreneurs. We contribute experience and network.
Hartmut Jenner,GENUI Entrepreneur
Rolf Unterberger,Managing Director Cherry
Sumeet Gulati, GENUI Investor
"The cooperation with GENUI is not only successful and valuable, it is above all a very partnership-based. We say thank you for your growth-oriented support and for preserving and promoting our unique culture."
Hartmut Jenner, GENUI Entrepreneur
Hartmut Jenner has accompanied Cherry as the Chairman of the Entreprenuers’ Board since the carve out from the ZF Friedrichshafen Group. As CEO of the Alfred Kärcher Group for many years, Hartmut has a wealth of entrepreneurial experience in the production of high-quality consumer goods, the development of international sales structures and global brand management.
Oliver Serg, GENUI Investor
Oliver Serg co-founded GENUI and together with Sumeet Gulati and Hartmut Jenner was accompanying the Cherry team with his experience as an investor, which he gained as a member of the advisory boards of GHM, Physio, VALEARA, Mindcurv, fashionette, among others.
Sumeet Gulati, GENUI Investor
He co-founded GENUI and together with Hartmut Jenner and Oliver Serg he accompanied the Cherry team on the Entrepreneurs’ Board with his experience as an investor, which he gained as a member of the advisory boards of All4Labels and CLOSED, among others.
Cherry
Cherry AG, headquartered in Auerbach, in the Upper Palatinate, is a leading global manufacturer of computer input devices with a focus on Office, Gaming, Industry, Security and switches for mechanical keyboards.
Founded 1953 in the US, Cherry started manufacturing computer keyboards in 1973 and is the oldest manufacturer of computer keyboards. In 1983, Cherry commemorated the development and production of the MX Switch and became the leading brand in quality and design.
In 2020, the GENUI investment in Cherry was partly realised, and in 2021, the remaining shares were placed during the IPO of Cherry AG.
Entrepreneurship is a very serious matter.
Not at all. We are convinced that good entrepreneurship is, above all, fun. It is a vital
source for the passion, strength and determination that are so important for entrepreneurial success, and it's needed even more at times when entrepreneurship is hard and laborious.
Stefan Wernsing,GENUI Entrepreneur
Hubertus Bessau,Co-founder mymuesli
Patrick Gehlen,GENUI Investor
"It's just really fun with the GENUI team, with Stefan and Patrick. I think we create things together that we couldn't do alone."
Stefan Wernsing, GENUI Entrepreneur
He has accompanied the founders as chairman of the advisory board since 2015. He is the owner and CEO of the Wernsing Food Family and has many years of experience in the German and European food market. He is co-founder of GENUI.
(Stefan Wernsing left the chairman of the Entrepreneurs Board position when mymuesli was transformed into a stock corporation.)
Patrick Gehlen, GENUI Investor
Is co-founder of GENUI and has accompanied the mymuesli team together with Stefan Wernsing with his experience as an investor, which he gained as a member of the advisory boards of CLOSED, fashionette, Acrolinx and GastroHero, among others.
mymuesli
Allergies, food intolerances, special tastes – food must be able to address all of these today. Healthy food is the future. 566 trillion different ways to put together your muesli. A unique food company with a brand awareness of more than 90%. This is mymuesli, with which the Germans and Swiss start their day. mymuesli operated "D2C" in the food sector when hardly anyone knew what it was and has become the largest premium muesli provider in Germany.
Founded 2007 with headquarters in Passau and an office in Berlin, mymuesli is producer and market leader for premium mass-customised muesli present online, in supermarkets and own shops. Active in 6 European countries, mymuesli offers individualised muesli variations from 80+ organic ingredients as well as pre-mixed mueslis, granolas, porridge, tea and milk alternatives. With mymission, mymuesli places great emphasis on sustainability, including its supply chain for organic ingredients, CO₂ footprint measurement and zero food waste projects.
Investments
Acting in partnership is most important for us. Hence, we are just as happy to be minority shareholders as majority owners.
Team
What unites us at GENUI is that we believe in Good Entrepreneurship. And, we have the honest claim of treating each other with respect at eye level - within the team and beyond.
Sustainability
It is GENUI’s objective to achieve strong market financial returns by genuinely promoting social and ecological impact objectives. This is the core of what we call 'Good Entrepreneurship'. It is reflected in our culture, business processes and at all stages of the investment cycle.
Please click on the below chart for details.
Principles
GENUI supports leading sustainability initiatives and principles.
Please don’t hesitate to contact us personally.
Susanne EckTeam Assistant
GENUI GmbH
Neuer Wall 80
D-20354 Hamburg
+49 (0) 40 3208669-0
Boris Klenk
Nico Kollmann
Nora Schulte
Sumeet Gulati
Melanie Buesing
Lionel Fracheboud
Sarah Kaiser
Nadine Patzke
Olga Wilhelm
Lena Belling
